Mart Ots and Crystal Abidin present paper at Gothenburg University

The paper, Commercialism, audience intimacy and brand credibility in fashion blogging, was presented at the conference, Communicative Democracy at Gothenburg University on October 6.

For more information about the paper see link:
https://www.academia.edu/16152162/Commercialism_audience_intimacy_and_brand_credibility_in_fashion_blogging?auto_accept_coauthor=true